Posts Tagged ‘Norco’

Seattle Bicycle Expo… Will you be there Next Year?

Monday, March 22nd, 2010

Last weekend we packed up a big truck and ran for the border, our destination: The Seattle Bicycle Expo. Seattle is a great city and this year’s expo was an exceptionally excellent place to be last weekend. Hosted at the new cruise ship terminal, it was a little nicer than last year’s venue –though admittedly, it didn’t hold the same, shall we say, weather hazards. This year featured more exhibitors than you could count on ten hands and entertainment from Ryan Leech and Artistic cyclists from Germany, now that was something new. All in all it was an amazing show.

Personally, I had never heard of or seen Artistic cycling, but large crowds gathered for each show and provided loud excited cheers, whistles and hoots for the performers at the end. I would never have imagined standing on the handlebars of a moving bicycle and spinning 180 degrees repeatedly, but that is just what these riders did. Our booth was right across from the performances and gave us a front row seat for the artistic cyclists and Ryan Leech.

For those who have not had the pleasure of watching Ryan ride he always puts on an amazing show, where else can you watch someone bounce in circles on just their front wheel,  on a platform six feet in the air while talking to the crowd –it’s crazy, and very cool. Besides being an amazing rider you should also know that Ryan may be the nicest person in cycling, possibly even the world, making him a great ambassador for our sport. As the crowds gathered for his show you couldn’t help but notice the diversity of the people attending; the place was filled with people who love cycling in all of its fine iterations.

There were everything from hard core commuters, to recumbent, to freeride, touring and more if you could think of a style of bicycle someone was there to represent it. I love going to shows like this it is great to see strong growth in the popularity of our sport, and as infrastructure and support grows it can only get better. Seattle is a great kick off to the new season.

Next March, if you are in the Seattle area and can find the time I definitely recommend you come and check out the Seattle bicycle expo. It will provide excellent stoke, good conversations and interesting performances. It’s definitely worth the trip.

See it again for the first time: Why cycling is the only way to see your city.

Monday, February 15th, 2010

When you are speeding by, behind the wheel of a car, hopefully paying attention to the task at hand -aka driving- you miss many of the sights your city holds. Architecture, art, scenery, and more zip by; you may never fully get to know your city in a car. But luckily there is such a thing as  bicycle, and one of the best things about cruising around the city on one is that you get to take in the full experience. You can stop and enjoy the sights, people and sounds with a richness you just don’t experience by car.

A couple of weeks ago Dustan, the Norco Marketing Coordinator, and I went downtown to get a few pictures and managed to stumble across a  host of interesting places that you just wouldn’t see unless you were traveling by foot or pedal. Being that there is a major event in our city right now and led by the fact that everyone likes to look at pictures I thought I would share some of the images we managed to get while downtown.   Hope you Enjoy!

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Bike to Work Week: Update

Wednesday, November 4th, 2009

The van rolled up just after six am. As I opened my front door the cold air slapped me in the face, snapping me awake. I was already looking forward to the warming powers of a nice hot cup, or three, of coffee. I hopped into the Norco van and we headed out to find the Starbucks and pick up a big vat of coffee to warm the cold, early morning commuters on the third day of Bike to Work Week. Our mission was to offer tech support, coffee and a snack to the passing riders.

Arriving at our station at 6:30, coffees in hand we quickly set up the tents, work stands etc… to help the brave early morning commuters. This morning we were situated at the foot of the Pitt River bridge in Pitt Meadows, a part of the Tri-City area of Vancouver. As the sun poked its head up over the horizon we waited for the riders to show.

Shortly after 7 am they began to trickle through, stopping for coffee and a bit of conversation it was obvious they appreciated a little bit of warmth on this cold morning. Only a handful of riders came out but every one had a smile on their face, which was more than I could say for the throngs of drivers sitting behind the wheel of their cars as they inched their way through morning traffic.  That’s the beauty of riding a bike; almost every day is a good day when you are on your bicycle.

Check out some the pictures from this morning below.

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